Charity profile · Historical source record

Family First

Historical collection: May 2019 · Rating details mostly from 2017. Source & context

The mission

What this organization describes

Strengthening Families Everywhere
The mission of Family First is to provide parenting, marriage and relational truth that helps people love their family well and gives them greater hope for the future. Family First reaches more than 6,000,000 people every day throughout the world through our All Pro Dad, iMOM and Family Minute programs. Our programs are delivered on the ground in NFL stadiums and in public schools; on the air through mainstream radio; and online through websites and daily emails.

Mission and tagline reproduced from the source record.

Historical scorecard

Three perspectives. One record.

91.16Overall score
out of 100
87.50Financial score
out of 100
100.00Accountability & transparency
out of 100

These are the dataset’s historical numeric fields, not a current rating or a new DonorAPI.com assessment. Read the score context ↗

Financial context

Revenue, expenses, and composition

Total revenue · USD$4,003,468
Total expenses · USD$4,003,067

Program expenses

$3,554,723.50 recorded amount
88.8%

Fundraising expenses

$272,208.56 recorded amount
6.8%

Administrative expenses

$172,131.88 recorded amount
4.3%
Fundraising efficiency
$0.07 spent per $1 raised in donations, as defined in the source.

Expense shares are displayed as percentages. Component amounts in this collection match total expenses multiplied by the source ratios; rounding can leave a small difference from the total. The source does not supply a row-specific fiscal year. Field definitions ↗

Historical leadership record

The leadership information supplied

Recorded leader
Mark Merrill
Recorded compensation
$251,874.00
Recorded compensation percentage
6.29%

These fields do not establish the current officeholder or current compensation. The metadata does not specify the denominator of the leader compensation percentage. Read with context ↗

Inspect all 23 original source fields

Exact source strings are retained below, including numeric precision. A blank value is marked as not reported; zero remains zero.

All 23 original fields for Family First
Source fieldOriginal source value
ascore
Accountability & transparency score
100.0
category
Category
Human Services
description
Mission & description
The mission of Family First is to provide parenting, marriage and relational truth that helps people love their family well and gives them greater hope for the future. Family First reaches more than 6,000,000 people every day throughout the world through our All Pro Dad, iMOM and Family Minute programs. Our programs are delivered on the ground in NFL stadiums and in public schools; on the air through mainstream radio; and online through websites and daily emails.
ein
EIN
59-3043408
tot_exp
Total expenses
4003067.0
admin_exp_p
Administrative expense fraction
0.043
fund_eff
Fundraising efficiency ($ per $1 raised)
0.07
fund_exp_p
Fundraising expense fraction
0.068
program_exp_p
Program expense fraction
0.888
fscore
Financial score
87.5
leader
Recorded leader
Mark Merrill
leader_comp
Recorded leader compensation
251874.0
leader_comp_p
Recorded leader compensation fraction
0.0629
motto
Tagline
Strengthening Families Everywhere
name
Charity name
Family First
tot_rev
Total revenue
4003468.0
score
Overall score
91.16
state
State code
FL
subcategory
Subcategory
Children's and Family Services
size
Source size label
mid
program_exp
Program expenses
3554723.4960000003
fund_exp
Fundraising expenses
272208.55600000004
admin_exp
Administrative expenses
172131.881

Source: Charity Navigator Scores Expenses Dataset, version 1, attributed to katyjqian on Kaggle. Collection: May 2019; rating details mostly from 2017. Read attribution, scope, and reuse notes.